So I've Found Alyssa Grenfell On Youtube. She Shares Her Experience Of Leaving Mormonism, And The Inner

So I've found Alyssa Grenfell on youtube. She shares her experience of leaving mormonism, and the inner workings of the religion. I had very little ideas about what mormonism is, only that it's a high-control religion, very difficult to leave, and has people knocking on doors trying to get converts. I've been interested to find out more, and I ended up watching almost all of her content, and some of the information I've got from it opened my eyes on other feminist topics, and I believe is relevant to the current discourse!

So if you, like me, don't know how mormonism works, it started when a guy decided that he too could be a part of the bible; he wrote a bible part two: mormon, and proclaimed himself a prophet. Then he started a religion based on his writings, decided it was more important than the bible itself because he 'translated it from gold tablets god gave him', and started gaining followers by convincing people he's the prophet. Once he had managed to get a following, he soon started to sexually exploit the wives and daughters of these followers, to the point where he had 20-40 wives and had married 14yo children. Families allowed it to happen because he would promise them to be royalty in the afterlife. He eventually got into a lot of trouble for stealing and raping children so he was killed by an angry mob, but the religion continued.

The religion is same as christianity except more rules (no coffee, no alcohol, no smoking), eternal worship of the predator who wrote it, followers are pressured to follow the rules exactly, and, the vital part, the followers have to give 10% of their income to the church. They developed a culture where once every young mormon kid comes of age, they have to go on a 'mission', which means they're removed from their home, and have to spend 2 years (1,5 for women) living in a foreign area, knocking on doors, sharing the gospel, trying to convert people. The conversion rate is extremely low, but at that point kids have invested so much time, effort, energy and passion for the religion, they become devoted to it and start to feel alienated in the world that rejects their religion. And even with the low conversion rate, every new convert means another continuous source of income for the church. So it's very profitable to send out young adults to make these sales. The kids are told that if they don't complete their missions, they will not be able to marry, and marriage is presented as their only life purpose.

So how rich is the church at this point? 230 billion dollars. I've been shocked to hear this because I had no idea. Alyssa explained that the mormon church is as rich as Pepsi, they have more money than Disney and McDonalds. So you might be wondering, like I did, well what are they doing with all that money? I've been left to wonder this for a while, until I watched the video called 'Why are so many influencers mormon?', which explained it. I didn't even realize a lot of influencers were mormon. But, this video showed me something both disturbing, and eye opening.

Before I go into that, I have to point out how patriarchal and misogynistic this religion is. Women are not given any options except marriage, and it's presented as the only righteous way to live. They're groomed for marriage from a very young age, encouraged to start writing letters to their future husbands at the age of 9. They're taught cooking, sewing and childcare, and to coddle any males in the family. It's taken for granted that m*n won't respect women, to the point where male children are allowed to harass grown women and their families will not intervene or consider it a problem. Chastity and purity are promoted to the level where members of the religion are expected to wear special underwear at all times, which hides their entire torso, shoulders, and legs down to their knees, and their clothing is expected to cover this up completely. They're rejected by the religion if they dare to have sex before marriage, or drink alcohol or coffee, or in some cases, tea. The church has a history of allowing and promoting polygamy, in the sense that a male was allowed to have as many wives as he wanted; they've since stopped this, but refused to break up the existing marriages. They're also promoting anti gay and racist propaganda, which Alyssa observed in school where she'd been teaching; a gay kid almost ended his life due to extreme homophobia.

I know all of this is somewhat common in all areas of society, all religions, and all cultures, but in mormonism it seems to be written into the core of it.

So now, why are so many influencers mormon? I didn't even know they were. The influencers themselves are not promoting the fact that they're mormon, nor does it come up in viral discussions. Ballerina farm is mormon. Tradwives are mormon. Whataboutaub, Rachel Parcel, brooklynandbailey, tanner_mann, thebucketlistfamily, Taylor Frankie Paul, Sarah Beeston, Ruby Franke, these are all mormon. Most of the Utah-based influencers are mormon, and there's a bigger amount of successful and popular influencers from Utah, than from LA or NY.

For me it immediately explained why this viral content is like that. Why we're having such influx of highly patriarchal, anti-feminist, very dangerous and sexist content, put in front of the eyes of young women. Why it's being promoted as an ideal way of life. How are these women able to share this life as if they truly believed it was good and ideal. How could they think it's harmless? If they're using the internet to the extent that they're creating content, how would they not be exposed to any feminism at all? And they wouldn't because it's against their religion to engage with content like that, or with people talking about it. Because being raised in a high-control religion, they would truly believe their lives are the ideal. They would be presented with it as their only option, the only way of life possible for a woman.

It's heartbreaking because I can now understand why it was so easy to push Ballerina Farm to give up her entire life ambition to get married and carry children for a male she didn't even want to go out with, the pressure from the religion to do so would be immense, she would have been raised to see this as the only option, everything else in her life would be considered pointless. She wouldn't have an actual choice, she'd be groomed for this from the moment she was born. Mormons don't advertise 'looking for your soulmate', they only instruct women to marry a mormon male who completed his mission and make it work.

So how does the immensely rich mormon church play into this? I couldn't see it until Alyssa explained in a very detailed way how youtube content advertising works. I didn't know about this either, but here's the overview:

How much you get paid on youtube, instagram, tik-tok, or other online content platform, depends on what type of content it is, based on how much advertisers are willing to pay to put adverts on it. For instance, you get paid much more for finance content, because banks will pay premium prices to be advertised in a finance-related video. If you're making content on cooking, you get paid way less, because it's not such a lucrative field. If you're making content on christianity, you get similarly low price as for cooking, christian church is not that rich. But, if you're making content as a mormon, that's showcasing some aspect of a mormon life, even if you don't specifically say you're mormon, the price goes way up, to the point where it's as lucrative as finance. The mormon church is making sure that the mormon influencers are being paid premium prices for their content, because people who get massively interested in the influencers, eventually find out that it's the mormon life being advertised, and some of them consider taking on mormonism. Which gives church more converts, which means the church will earn more money. The content we're watching is one huge advert sponspored by mormon church, and we don't even know it.

Alyssa figured this out because her content falls under the keyword 'mormon', and her comments warned her that the church is advertising on her videos, even when she's making mormon-critical content. She then realized that she too was being paid a premium price for her views, just because they're mormon themed. She went on to discover that even just being an influencer in Utah will fetch a premium price, because most of mormons are based in Utah. For more detailed and comprehensive explanation on this, watch her video!

Advertising is not the only way the mormon church is spending their money, they've also built a shopping mall, and are basically spending their money by investing and gambling and everything any corporation does with their profits. It's making me mad, and also makes the members of the church mad when they discover where 10% of their income goes, because they're told it's being used for charity and community service, and not advertisments and building malls.

For me this solves a mystery of how is it possible, in this day and age to have such influx of tradwives and influencers of 'traditional life', they're being sponsored by an organization making a profit off of it, making sure that anyone making this content is so well paid, they're able to live off of it, and keep creating more of it, and in the process of doing that, groom young women into their lifestyle.

Learning more about religions, specifically high-control religions, makes me realize just how much of it is happening all around us, but invisible, not naming what it is. It's similar to MLM's, the people inside are constantly trying to lure more people in, to make profit for those on the top, while the organization keeps changing names and hides their business structure in order to save their reputation. People can get influenced by it, and sucked in, without even knowing about it. Somehow most MLM's are also in Utah.

Mormon church also asked to no longer be called that, in order to stop being associated with the words like 'cult', which people have identified it as. Now they're working under more secretive names, and hidden business practices, so we wouldn't even know what we're being influenced by, and why is the content in front of us what it is.