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One of the soap vendors at my local Ren Faire has a big sign, “SOAP,” outside of their shop. There are bars of soap displayed prominently. The person handing out samples usually says, “Would you like a sample of soap?” or something similar.
They also have a chalkboard where they tally the soap eaters for the day. There are almost always at least 10-20. On a hot day, when people have been hitting the beer booths heavily, they can get more than 50.
The market for this card may be larger than you think.
I’m still reeling over the fact when I went with my friend to a renaissance fair, there was a lady who was handing out samples. My friend took a bite of it and all I heard was
“My lord that’s soap”